Client: BAFU
Service:
CHIPS PACKAGING DESIGN
About the Company: BAFUPOTATO — a leading snack manufacturer in Uzbekistan, Kazakhstan, Kyrgyzstan, and Europe. The company approached us, and we created a unique packaging design that enhances brand recognition.
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Approach:
The client was inspired by the design of Pringles chips and decided to create a new product in a similar style but with a unique twist — a slightly reimagined character. We designed the logo and developed a character named Minzi, along with the complete packaging design. Our goal was to make the packaging as vibrant and eye-catching as possible, appealing directly to a young and dynamic audience. By incorporating dynamic graphics and a bold color palette, we created a distinctive brand identity that stands out on retail shelves and drives impulsive consumer interest.
Project Team:
Designer:
Roman Pavlov
Art Director:
Anatolii Sydorenko
Product Manager:
Yasha Galaida
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